5 Tips to Sharpen Your LinkedIn Presence

Just getting started? Make sure these steps are done!

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LinkedIn Profile — Don Tomoff, MBA, CPA

1 — Download LinkedIn’s Profile Checklist (for College students)

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Link to Download LinkedIn’s Profile Checklist

2— Must have a Profile photo!

“Make sure your LinkedIn profile photo shows you the way you want to be seen. It doesn’t need to be a professional portrait, but it does need to show your face clearly and present you as professionally as possible.

Whatever you do, don’t leave your profile without a photo!” — Liz Ryan, Forbes, “Ten Things Every Job-Seeker Should Be Doing On LinkedIn”

3 — Customize Your LinkedIn Profile URL

“ When you created your LinkedIn profile, it had some ugly combination of letters, numbers, and backslashes that had no value for your personal branding. You don’t still have this, right?” — Larry Kim, Medium, “Want to Effectively Raise Your Linkedin Profile? Follow These Tips!”

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LinkedIn Profile Page
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Edit public profile URL option
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Create your custom profile and click Save

4 — Use Your Headline!

“Professional Headline: The job of any headline is to entice people to click. At minimum, you can use your headline to highlight your current position and company…but you can and should go further. Highlight your expertise (e.g., “Content Marketing Strategist and Copywriter”) or awards, or showcase skills you want to turn up in searches (e.g., “Speaker, Trainer, Author, Consultant, Evangelist”). Tell everyone on LinkedIn who you are, what you do, and why you’re someone they need to connect with.” — Larry Kim, Medium, “Want to Effectively Raise Your Linkedin Profile? Follow These Tips!”

5 — Join Groups and Be Active!

“It’s still important to join and be active in groups. Not only will this look good for potential employers or clients searching for you but will actually mean your profile is 5 times more likely to be viewed.” — linkhumans.com, 10 Tips for the Perfect LinkedIn Profile

Extra

Everything I knew about the college job hunt was Wrong — http://bit.ly/2qJsdwI

About Don

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“On a mission to challenge the status quo to a more productive and effective end…”

Connect with Don!

It’s time for DIFFERENT— On a mission to challenge the status quo to a more productive and effective end… #digital #Excel #data #analytics

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