Snap Files For IPO!
We all know the world is changing at warp speed, but when you actually stop and look at information that spells it out, it becomes almost shocking.
That’s exactly what I got out of a QUICK review of Snap’s (that’s SnapChat) recently filed Form S-1 (a Form S-1 is the document filed when a files to become a publicly traded company).
Here are a few graphics that I found particularly compelling:
Snap Inc. is a camera company…
This simplicity of that message is compelling to me. Love it!
Five Years at Snap Inc.
The product development and growth curve are incredible!
Product Innovation Timeline
Year-over-Year Quarterly Growth of Users — 2014 through 2016
Projected Mobile Ad Spending to 2020
Things get really interesting in the next couple years. Mobile is expected to overtake television in ad spending! Whoa.
Change in Time Spent on Major Media Channels
Consider these charts and then think about how your personal media habits have changed over the last few years. It’s projected to get more pronounced in just two more years!
And this last chart caught me completely by surprise. This shows the change in viewing activity for television from Q2, 2010 through Q2, 2016.
What did you find most interesting?
It’s hard to imagine what SnapChat will do as a public company, but it will certainly be fun to watch!
Should You Invest in the IPO?
I have no idea. But if you are seriously considering it, here is a good read to get you thinking — “Should You Invest in Snap’s IPO?”
“On a mission to challenge the status quo to a more productive and effective end…”
Don Tomoff is a “recovering CPA”, who is passionate about helping professionals and organizations keep up and adapt to the changing business world that we operate in.
One lesson learned over the years is that all of us, regardless of organization type or size, struggle with similar issues — primarily information management, organization, presentation, and effective use of our time. Let’s change that…one person at a time!